Are you ready for a trip down Internet memory lane?
It was circa 2000, a fun night with the boys having some suds..... when John says, "Hey Dave", as he rocks back in his stool and kicks his feet up on the bar, "you should get one of them web sites. I hear they good."
"Oh yea? What for?", answered Dave.
John looked surprised, "Well, ta sell more of these here awesome custom bars that you hand build yourself!" John rolls his eyes up and face palms himself with the thought that Dave didn't have a clue, on what them "Internets" is all about. None of the other boys hanging at the bar assumed John knew anything about the big, World Wide Web, neither.
"Oh yea? Well, you tell me. How do I, get one of them?", asked Dave as if he knew John didn't know nothing, about how to, any who, was going to, you know what.
John, flinched a bit at the obvious challenge. A challenge to his ego, his brains.... his balls. But, John was going to stun them all. He was going to make every last guy at this bar, know that he did, actually, know something, about someone. That someone was a miracle worker. This someone, John knew, was none other then Lenny "Four Eyes" McFreedy. Lenny, could do the unthinkable. Lenny could put a letter online. And John knew that, that meant a letter that Dave wrote can be on that World Wild Webs... or whatever its called.
"Well? Come on man, spill the beans. Smarty pants! How can I get one of them websites?" Dave barked, ending with a big smile of confidence.
John barked back, "Lenny can make a letter into a website, and in 10 minutes, Primo Craft, will officially be online!"
The next day, Dave met with Lenny McFreedy, over at Lenny's parent's garage. Yes, Lenny was a webmaster, a web designer with his domain of monitors, keyboards, I.B.M.s and a telephone sitting on a cradle making the most awesome beeps that any geek to-date has ever heard... jammed into the corner of his parent's one car garage. A garage with a dirty Ford work truck, not more then 14" behind Lenny's chair. This made Lenny lean forward, hunched over his mom's old ironing board that Lenny called his desk. This was Lenny's home office and here, Lenny was a god!
Sure enough, Lenny put Dave's logo and some photos of custom made bars on a scanner, asked Dave what he sells, typed away, and ten minutes later. Click! Be...owww....bee..rrrrrrr....behhhh.... beeep! The IBM computer sent Dave's site up into the sky with that old wired telephone sitting on a cradle.
Dave's hand came up to grab his chin as he pushed out his lower jaw, puckered up his lips, and said, "Pretty cool..... so do all these new customers that see my website, have to call that phone sitting there?"
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Although the story is legend, and a tiny bit of exaggeration. Here is Primo Craft's website from January of 2000:

Don't worry it got better. It looks like Lenny learned how to add some more graphics using Microsoft Frontpage.
Here is Primo Craft's updated website for 2007:

I'm sure Dave could have survived off the 2007 version of Primo Craft's website, but Modern Magic had other ideas. We told Dave that we could create a all new website that had all the "modern" Internet goodies. We told him about the power of Joomla and the interactivity of K2. We created Lenny's wet dream:

Website Specs for primocraft.com:
- Joomla 1.5 and K2
- Each product on the site can be "featured" in the home page slideshow, "tagged" as similar to other products, shared on social networks and commented on by potential customers.
- All pages have SEF (Search Engine Friendly) URLS and chocked-full of SEO.
- All images are linkable and have built in enlarged images that appear in pop-up windows.
- All emails are storage for use with Primo Craft's newsletters and other marketing efforts.